Today, Facebook is making it easier for you to connect with your favorite public figures and organizations. You'll have access to all their status updates, photos, videos and much more. You can also comment on their posted content and join the conversations just as you would with friends or family members on their Facebook profiles. You'll be able to do this—not just with your favorite celebrities—but also with political leaders, media outlets, non-profit organizations, TV shows, musicians and much more. Now, you can receive and share information with all the people and things you are connected to in your life. This means you can stay updated on policies and initiatives from French President Nicolas Sarkozy or receive campus updates from Stanford University. You can even root for Lance Armstrong as he trains for his next big race.

Here are some specific examples to give you a better idea of how this will work. You can connect with the band U2—a favorite for many people around the world—and learn more about them through their public profile, just as you might with a friend's profile. You can now access personal videos they recorded during their travels around the world, photos of their latest concert and even receive reminders for their upcoming events. And you can interact with U2 by commenting directly on their updates.