The Facebook Blog

Starting today, Facebook will begin enabling users to give each other gifts, tiny tokens of appreciation, that live on your profile. In this collection of gifts on Facebook, all items are $1 each and the net proceeds for the month of February go to the breast cancer research charity, Komen for the Cure.



Gifts can be given privately or publicly. When you give a public gift, it goes in the recipient's Gift Box and the message goes on the recipient's Wall. When you give a private gift, it only goes into the recipient's Gift Box (where others will see it but will not know who gave it). Try it out.



The gifts in this collection were designed by Susan Kare, the designer of the original icon set for the Macintosh computer in 1983. If you're reading this on a mac, look down at your space bar to the two keys that surround it. See that clover on the command key? Yup, that's hers. Her icon work is currently being sold at the Museum of Modern Art (MoMA) gift shop in New York.

How did we choose Komen for the Cure? Our users guided this decision. Breast Cancer Awareness is the largest cause related group on Facebook (and the second largest group on the site). Komen for the Cure's stated mission is to save lives and end breast cancer forever by empowering people, ensuring quality care for all and energizing science to find the cures. They have been doing this for 25 years.

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Jared Morgenstern is manager for this product, and wants to suggest chaining gifts for more complex innuendos...